You might already know that we connect thousands of users to thousands of newspapers and magazines every single day with Paperboy. You can then share this page with friends, store it for future reference in ‘my.kooaba’ or ‘Evernote’, or explore the links to related content on your phone.
Try it: Download Paperboy for iPhone or Android. Take a picture of a page in your favorite printed publication and you are taken directly to the corresponding digital copy on your mobile phone. Make sure though, the publication is supported because it doesn’t work on all publications (yet). Click here for the list.
But this is just part of our vision. We ultimately want to bridge the gap between print and digital completely and combine the best of both worlds. Connecting all those people with all that content brings an incredible frontier of new opportunities. Whether you’re reading an article, commenting on a blogpost, or researching a new topic, you are communicating with others. This is something that is very common online, or face-to-face, but simply isn’t possible directly through paper publications, until now.
Now, with your phone, you can comment on something you read offline, without using your favorite search engine to type in keywords to find a corresponding article. Just take a picture of the article with Paperboy. And it will link you to the digital version of the article. Comments and all. Think about that. Let it sink for a while…. It’s almost magic 
With Paperboy, we feel that we are one step closer to having the perfect blend of print and online content. As you know, many of us still prefer reading articles on paper, but many of us also want to be able to do things online, such as commenting and reacting.
Leave a comment on printed articles
When taking a picture, you will see a new link at the bottom of the mobile page like this:
Click it and you can leave a comment
It will be shown directly in the list of the reactions of others!
Commenting on content is just one of the things that we will continue to improve as we bring readers closer together. We hope that readers will soon expect high quality digital extras to accompany printed content.
Paperboy supports an ever-growing list of of newspapers and magazines. (Here you will find a list of all of the publications.) We think it’s quite impressive!
If you’re a publisher, you should join today. It’s as easy as pie. All you need to do is upload a PDF to our system, when there is a new publication. (If your favorite paper or magazine doesn’t use Paperboy – send them a note and ask them to!)
Much more to come
2012 is going to be an exiting year. Commenting on articles is just one of the first elements of our plan to create an all-round reader experience. By the beginning of next year, for example, you can expect a major update on Paperboy that will bring mind-blowing improvements in both UI and UX. We will continue to bring the community together in ways that add value to how and what you enjoy reading, online and offline.
And just as important, we will continue to expand our coverage to include more print titles. Many more magazines have shown interest and will be making their publications interactive for their readers.